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Search Engine Optimization

Search Engine Optimisation

We offer a refreshingly transparent approach to online success through sound Search Engine Optimisation advice that produces quantifiable, measurable and dependable results for our clients. Discover more about how our SEO services can grow your online visibility and drive your website revenues…

Keyword Phrase Research & Recommendations

» The identification of the best keyword phrase “clusters” to be targeted (based on target market, target audience and competitor site analysis) – these core keyword groups target a range of keyword combinations based on the overall content of your pages.

Benchmark Reports

» On commencement we will prepare current ranking benchmark of targeted keyword phrases.
» On commencement we will prepare competitor website ranking report for targeted keyword phrases.

Website Infrastructure

» On commencement we will check the technical infrastructure of your website to ensure it is and remains highly Search Engine-friendly. This checklist incorporates more than twenty items including:

  • Google Analytics Script Check, Goals and Ecommerce Tracking
  • 404 “Page Not Found” Errors
  • Internal Broken Link Check
  • External Broken Link Check
  • Google Webmaster Tools Verification, Reported Crawl Errors, Crawl Stats, HTML Errors
  • Robots.txt and XML Sitemap Files

On-site SEO Techniques

» Identification and Search Engine Optimisation of key pages as well as assistance with the creation of new Search Engine-friendly “landing” pages, based on content developed in conjunction with you, to ensure that there is a balance of on-page keyword richness with your brand.
» Edit title, description and other “off-page” meta data focusing these pages to best target your keyword phrases as well as maximising keyword rankings, click-throughs and traffic.
» Apply internal linking strategies to maximise link value.

Off-site SEO Techniques

» Custom Link Development including research, analysis and tailored submissions focusing on quality, relevant and on-theme link opportunities.
» A Link Development Strategy Plan is prepared and reviewed with you highlighting specific link opportunities to be targeted. Your approval is required prior to any implementation activities or approaches to other webmasters and websites.

Social Media Configuration

» The influence of Social Media signals on SEO warrants the monitoring of your Social Media accounts and activities from an SEO perspective. We will work with you to ensure that your accounts are correctly set up to maximise their SEO value including:

  • Google+
  • Facebook
  • LinkedIn
  • YouTube
  • Twitter

Google Places – Google Maps Optimisation

» Create, claim or consolidate your Google Places page.
» Edit and upload content as required to achieve 100% completion.
» Create Google Places citations from authoritative sources.

Find out more!
To discover how we can help you grow your online traffic, improve the quality of lead generation and increase your sales revenues, contact us for a confidential chat about your Search Engine Optimisation needs.